The key to any artist keeping themselves in the green is to develop multiple income streams. Sure, having a hit song will make you some benjamins, but if you want to keep poopin’ on a gold toilet you need more dough.
It’s a brilliant move for artists to develop housewares lines and clothing lines. If those items are cool, you don’t need your name to sell them. We have to give props to musical artist The Weeknd, because he has a clothing line that’s indeed cool. And probs making him some serious cash.
The items are unisex, so everyone can feel like it’s the weekend even though it’s Monday. See what we did there?
What’s extra nice about this line of clothing is that it’s priced somewhat reasonably—unlike most fashion lines that no regular person can afford.
Haus of V is a creative collective that shares a similar mindset -- with a twist.