We’ve always wanted to attempt a world record. We just haven’t figured out what that would be, and what we could actually accomplish. Yeah. That’s the tricky part. Anywho, we completely support this Guinness World Records title attempt:
The Sicilian Butcher Creates the Largest Negroni cocktail
We need a moment… How beautiful. Two things we love—awards and cocktails.
Sheldon Wiley, director of beverage for The Maggiore Group, will be mixing up this classic cocktail inside a 500 liter oak barrel using equal parts premium Italian spirit brands: Carpano Antica Formula, Malfy Gin Originale, and Campari. That’s approximately 132 gallons, 504 bottles and 16,722 ounces of Negroni.
“This Guinness World Records title has never been attempted before and we have a lot of moving parts to make this happen,” said The Sicilian Butcher Owner, Joey Maggiore.
See, we just need to find that special-never-attempted-before thing!
Once the drink is concocted, guests will have the chance to purchase a Negroni tapped straight from the barrel for $5 each. A portion of proceeds will go to the Pearce Family Foundation.
The Sicilian Butcher is well-known for its hand-rolled meatballs and fresh- made pastas and Italian butcher-style meats. Oh, and you can choose-your-own meatballs (damn straight we’re gonna choose what balls go in our mouth) and build-your-own charcuterie board. What is it about The AZ and it’s fab food?
The big-ass cocktail attempt is this Wednesday from 1:30 to 2:30 pm at The Sicilian Butcher in Phoenix, AZ. Send up some positive vibes for them.
Haus of V is a creative collective that shares a similar mindset -- with a twist.